SEO Specialist

We require an SEO specialist to determine a strategy for our company and implement it on an ongoing basis. We are a sales company located in Canada that has been in business for 16 years. The tasks are; • Determine what key words or phrases are being used by customers when searching google. Provide us with this list. • Our goal is to have our website be in at least the TOP 3 positions (preferably FIRST) on [login to view URL] and [login to view URL] for specific searches relevant to our industry. Note that the industry we are in is relatively small. • Maximize the google ranking for individual product pages for our site on an ongoing basis. We are looking for someone who uses ONLY GOOGLE APPROVED methods. We are very conservative and do not want to risk any issues with google or other search engines. Below is a list of rules that must be followed along with any other requirements/policies of google. We require someone who can consistently deliver the results in a timely and organized fashion. In your proposal, please include your experience, approximate hours and costs to implement this project and any other suggestions. We look forward to hearing from you and thank you to those who respond. RULES - White hat methods only, absolutely no use of black or grey hat methods. - All of Google’s guidelines must be followed including no use of banned sites, gambling, pornographic with low quality, violent, illegal sites etc. - No use of spam, junk or unethical SEO methods. - No junk profile building techniques are to be used. - No use of automated software or bots. - Link pages must be permanent, visible, readable, indexable & do follow - Search engine friendly link pages only, no redirects, cloaking or other methods. - No java links, jump scripts, framed pages, redirects, cloaking, CSS redirects, 301 redirects, dynamic links, flash sites/pages, hidden links, no string parameters, etc. - No link farms, traffic exchanges or link exchanges. - QUALITY and RELEVANT backlinks only. - No methods or techniques that will get the site banned, de-indexed or sandbox. - Expert understanding of Google & Panda Updates and how to work with them.