Social Media Manager

The Social Media Manager’s primary focus is to be in charge of the clients we bring onto our agency and to manage their platforms. Responsibilities: Set clear objectives through a social media plan focusing on brand awareness, customer retention, site traffic, promoting sales and propelling the brand Identify and cultivate brand ambassadors Maintain compelling and consistent visual branding across all social channels in unity with site content listen, respond, ask questions and engage audiences to cultivate organic engagement increase likes, improve engagement and generate leads Create, curate, and manage all published content (images, video and written). Monitor, listen and respond to users socially while cultivating leads and sales. Engage with customers on a daily basis, with the ultimate goal of turning fans into customers Administrate the creation and publishing of relevant, original, and compelling content Create a regular publishing schedule Contribute to monthly marketing calendar meetings to implement the social media editorial calendar Manage efforts in building online reviews and reputation Compile reports for management showing results and ROI Identify threats and opportunities in user-generated content surrounding the company Monitor effective benchmarks and best practices for measuring the impact of social media campaigns Requirements: 1-3 years of social media, marketing and/or eCommerce experience Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios Highly motivated, creative individual with experience and a passion for connecting with current and future customers Positive attitude and willing to help out in all regards Exhibit the ability to jump from the creative side of marketing to analytical side Maintain excellent writing and language skills Display ability to effectively communicate information and ideas in written and video format Makes evident good technical understanding and can pick up new tools quickly Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues Team oriented and ability to multi-task Independent and self-motivated Detail-oriented and organized