Services Offered:
Web Site Design, Development & Maintenance
We have developed corporate websites for both our local and international clients. As they form the image of the organisation we ensure that the sites are designed professionally, aesthetically and modularly enabling fast download. Our careful approach to every project to thoroughly understand their business needs and develop effective web positioning had earned us much appreciation from customers and users.
E-Commerce / Portals
We have the expertise to develop electronic market places or specific community Portals. They could serve as a vast information and interaction source on particular topics or as gateway sites. Various interactive features like chat, discussion forums, video streaming, mass mailing module, E-mail, etc. are included in the portals.
We can develop user-friendly portals using latest tools and techniques. E-Commerce is revolutionizing the way business is conducted; its reach is going to redefine competition in every industry. On-line business trade will find its way into all business over the next few years. E- Commerce is not only about on-line buying and selling, but also about the integration of every business process, including those in the external value chain, up to and including the web page or electronic storefront design. Our consultants help its clients evaluate portal options, and develop the custom elements that ensure a successful portal implementation that delivers all the expected benefits.
Web Design Services
When we decide for website designing it is not just like designing brochure, we have to decide the technology to be used for website. It will also match with the nature of your business. Unique concept, professional image, easy accessibility finest look and user friendliness are the elements we target with every website design that we create.
The types of website designs are:
Static Website Design
Dynamic Website Design
The choice for type of website depends mainly on the following points:
The needs of your business
The purpose you want to have or maintain an online presence for your company
The targets you want to achieve
The structure of the website being developed
1) STATIC WEBSITE DESIGN
Designing static website is the simplest way to showcase your product or business online. Static websites are for the people who prefer a substantially and search engine friendly website, one that delivers content for which site visitors are searching.
Static websites are designed for easy downloadable images, browser compatibility and easy navigation having effective graphics and interactivity.
Static web site contains a site with linked pages using a font or graphics-based logo, and containing text, and simple graphics. Sites may include any number of pages with minimum script and HTML.
Static website can help your business to present your products, services, and any other important information you want your visitors to have access to. Building a static website is relatively simple because the development technology is simple to use.
There is also hybrid website design. The hybrid website contains static as well as flash animation. The hybrid website is better option when you need to represent informative site with animated look. In hybrid sites the top or half part is design with flash animation which gives unique and innovative look to your site.
2) Dynamic Website Design
A dynamic website is required for content such as online databases, e-business, collaborative content, membership, private areas, knowledge base, a resume or jobs database, online shopping site etc. Dynamic website pages are pages that allow a user to set preferences regarding what kind of information will be displayed.
There is a major difference between building a static website and building a dynamic website. A simple static website is an interactive information sheet of your products and services while a dynamic website is capable of engaging the visitor and impacting the business more dramatically. If all you want to do is present information, then a static web site is all you need. Dynamic website is required for content such as e-business, collaborative content, and member-only.
Dynamic Website Types:
1) Database driven Portal
2) E-Commerce Portal
3) E-Business Portal
4) Travel Portal
5) Knowledge Base Portal
6) Jobs Database
7) Resume Database
8) Member-only sites
When developing your website, your web pages are either designed as dynamic or static. Essentially, static web pages are those on your site that send exactly the same response to every search request. On the other hand, dynamic pages are most often customized to offer some form of personalization in the response displayed to the end customer.
Dynamic pages are obviously beneficial, and although search engines may be able to index some of them, generally the pure volume alone is an inhibiting factor to most Search Engines.
In an entirely dynamic website, all web contents are stored in a database and assembled into a web page when the page is requested. The dynamic site is essential when frequent change in website content is essential and also to reduce maintenance of the site for the users who do not know HTML. In dynamic websites when the content is retrieved it is merged with a template that provides components that are common to the whole site or sub sections of the site and also includes components that control the style of presentation for the user entered data.
Our maintenance team works on projects that involve more than just maintaining existing websites and applications. They work on enhancing existing applications, adding new content, SEO, bug fixing and constant technical support.
Hosting
Hosting forms a vital part of the organisation value chain. We provide dedicated hosting facilities. We undertake hosting of sites on Microsoft, Unix, Linux and Solaris platforms. We have built in considerable expertise in hosting on IIS Server, Statistics Server, SQL Server and e-mail Servers. Once hosted, we help the clients by linking their sites to many search engines enabling the site to have high visibility and continuous sessions.
Web Site Maintenance
The Web is evolved into an incredible marketing medium today. It can deliver benefits not found in any other mass-market medium that is as interactive, instantaneous, and cost-effective and still offers the potential to precisely target niche audiences.
The Web Site Maintenance and updating of your site is a vital part in its continuing success. You want your site visitors to keep coming back, you want to make sure your product information is accurate and you need to know if your website promotion is hitting the mark.
Search Engine Optimization (SEO) - Website Promotion and Online Marketing
Search Engine Optimization Approach -
Search Engine Optimization: Through Search Engine Optimization, we will target 25 most searchable keywords related to website, and promote website through those keyword on major search engines. As search engines are very good medium of getting relevant visitors, search engine optimization is a very good way of marketing through internet.
Social Media Marketing: Through Social Media Marketing, we will promote website on most popular social media news groups, communities, forums, and networks. Social media marketing is very old technique of online marketing and we will include this technique with our search engine optimization package because through this technique we can generate visitors from online social networks. We do not need to depend on search engines for quality visitors.
Link Popularity Building: Through Link Popularity Building, we will ask for text or banner link on similar kind of website for getting most generic online traffic from similar kind of website. Link popularity is very important for getting good rank on major search engines and it is also a good way of getting quality visitors from other theme related website as well.
