Match-Making Coaching Web Platform - Global Market Research

The research is needed for a Match Making Coaching Platform that can pro-actively improve one's work, life and health Our technology is able to monitor and sense the user's emotional and physical state and therefore produce an accurate match for the right consultant and tailor made coaching sessions Scope of work: - review and assess current assumptions and preliminary research studies (will provide after signing an NDA) - provide a breakdown of the predicted market size in the next 10 years (5yrs @ 70% and 5 at 50% accuracy) by Macro Geo region (NAFTA, EMEA, APAC) by year (non linear preferable) - validate the personas/demographics of the target market (user types by age range, sex, habits) - both users and coaches - complete/validate a competitive analysis (current and future competitors' value proposition, USP's) - TOWS and Porter's 5F - TAM/SAM/SOM - Business Model Canvas - market size and trends - possibly market specific reports - Positioning: subscription plans and coaching price range - market penetration / key metrics forecast in 5 years of: percentage of users registered registered users to monthly active users monthly active users to weekly active users or daily active users average revenue per daily active user lifetime value The report will be on Google Drive with qualified data, clear descriptions, clean visuals and links to resources used for data acquisition. Data collection and data analysis are highly appreciated The results will: - be used to build a business plan - identify go-to market strategies - be needed to build a Digital Marketing Campaign - be used to drive development of specific feature sets - be used to drive experience mapping of the identified personas Project Type: One-time project You will be asked to answer the following questions when submitting a proposal: show me relevant work and motivation