My background:
I graduated with a Marketing degree and I have a passion for helping people find solutions to their business problems. Other passions include creative writing and analytics. I have certificates in Hootsuite and Hubspot, which has provided me a strong background in content management and Social media strategies.
Recently, I starting helping small business gain traffic to their locations or online stores. Primarily I chose to focus on Facebook Advertising because of algorithms the platform has to re-target and track where the audience is coming from.
Normally, I create an ad, a landing page, thank you page and email automation in a tight funnel to produce a lead. Metrics I normally look for include CPC (cost per click) , reach, relevance score, engagement, and opt in's when I run a campaign. This is important because it helps determine an ad spend budget/helps reduce the cost for future campaigns.
Offer:
I'm open to negotiating the bid. Here's why.
There is an ad spend budget for when running a campaign. This is meant to run daily in order to produce leads. Not a lot of businesses understand this. Facebook tracks and analyzes custom audiences created through these campaigns. This can be used to repeat campaigns and reduce future budget costs. Ultimately, this is necessary for the ad to perform and funnel the lead to you.
There's only a limited amount of space here. If you want to know more I am open to discussing this further.