Social media marketing (SMM) is the process of attracting and getting attention or traffic on social media sites like Facebook, Instagram, Twitter, etc. Social media sites provide users with different social actions, for instance, Facebook allows users to share photos, videos, updates, join events and do other various activities, while Twitter enables users to share updates, short messages, etc. with others.
Social media marketing is one of the ways of engaging in internet marketing. It involves the creation and sharing of ads, content on social media so as to achieve branding and marketing goals. Basically, social media marketing has to do with activities such as posting image and text updates, photos, links, videos, and any other content that can reach and attract prospects and customers as well as drive audience engagement. Social media marketing is a powerful marketing tool for all businesses of all sizes.Ajiri Social Media Marketers