Types of logos: How to create a logo for your brand
Your logo is often the first impression you make with new customers and is the face of your brand. We break down the types of logos into six types.
I need help editing my website to ensure it's ready for publication. The focus of the project will be on making design and layout adjustments. Specifically, I need assistance with: - Color scheme and fonts - Page structure and navigation - Images and graphics I have a rough idea of what I want, but ...structure and navigation - Images and graphics I have a rough idea of what I want, but I would appreciate the expertise of a professional to help refine my vision and ensure a high-quality final product. Ideal candidates for this project should have a strong background in web design, a keen eye for aesthetics, and a deep understanding of user-friendly navigation. Experience with color theory and typography is a must. Please include examples of your previous work that demonstrat...
I need a frontend web app developer to help in re-designing the UI of an existing and functional groovy application. The primary aim is to modernize the look of the entire UI. Your task will involve: - Overhauling the color scheme - Revamping the typography - Redesigning the layouts and spacing - Redesigning the entire UI - Makes it cross devices compatible If you have experience in modern UI design, development and can provide innovative solutions to enhance the aesthetic appeal of the app, I would love to hear from you.
I'm seeking a comprehensive rebranding package for my company, celebrating our 40 years of experience in employee well-being. The deliverables include: - A new brand identity: This should perfectly capture our repositioning and include a logo redesign, a brand color palette, and a typography set. - A presentation template: This should have a corporate style, underscoring our extensive experience in the field. - An editable A4 Portrait flyer template: This should be easy to customize, yet consistent with our new brand identity. - A modern, user-friendly website design: This should reflect our new brand identity and be designed with user-friendliness in mind. Ideal skills and experience for this job include: - Proven experience in brand identity creation and redesign - Strong g...
I'm looking for a skilled Figma designer to revamp 5 pages according to a provided template. The primary aim is to update the visual style of th...primary aim is to update the visual style of these pages. You will be working with specific design guidelines and brand elements that I have. Key changes include: - Color scheme: A complete overhaul of the current color scheme is required. - Typography: An update to the current typography is necessary. - Layout structure: The layout structure needs to be redesigned. Ideal Skills and Experience: - Proficient in Figma with a strong portfolio. - Experience working with design guidelines and brand elements. - Excellent understanding of color schemes, typography, and layout structures. - Ability to improve visual style wi...
I am looking for a traditional-style design for Thai Bael Fruit Tea packaging. The design should include the following elements: Floral patterns (with a focus on traditional Thai designs) Classic typography that conveys an elegant and authentic feel Cultural symbols reflecting Thai heritage (please suggest possible options) The inclusion of the Bael fruit, as this is a Bael tea The color scheme should consist of natural tones to highlight the product's quality and organic nature. Since the tea originates from Thailand and is organic, the design should emphasize both its origin and natural qualities. The logo should be placed at the top of the packaging, and space should be left for future tea varieties under the same brand to create a strong memory effect. Additionally, it w...
I'm seeking a designer to create a modern style, text-only logo in black and gold. Key project details: - Style: The logo should embody a modern aesthetic. - Color Scheme: The primary colors are black and gold. - Design: The logo will be text only, so a strong understanding of typography is essential. Ideal skills for the job include: - Proficiency in graphic design software, particularly Adobe Illustrator. - Strong background in modern, minimalist design. - Exceptional typography skills. Please provide a portfolio demonstrating your skills in creating modern, text-based logos. I am looking for a designer who can deliver a sleek, professional logo that aligns with my vision.
I'm looking for a logo that combines a modern and minimalist style with professional color scheme. The logo should primarily use text-based elements, showcasing a clean and sophisticated design. Key Requirements: - Expertise in modern and minimalist design - Strong typography skills - Proficiency in creating professional, text-based logos - Ability to deliver in a monochrome color scheme Ideal Skills: - Graphic Design - Logo Design - Typography - Adobe Illustrator - Branding Color and text editable High resolution Vector files included (ai, jpg, png)
I'm in need of a modern-style logo that incorporates abstract shapes, geometric patterns, and has a strong focus on typography. The ideal candidate for this project should be a seasoned graphic designer with a profound understanding of modern aesthetics and typography. Skills & Experience: - Expertise in logo design - Strong background in modern graphic design - Proficient in typography - Creative with abstract shapes and geometric patterns Please share your portfolio, particularly any examples of modern logo designs you've created.
I'm in need of a modern style logo that integrates both text and a symbol. This logo should be a combination of a wordmark and an iconic design. Key Requirements: - The logo should embody a contemporary aesthetic, typical of...of modern design. - It should be a blend of text and a symbol, making it a combination type logo. - The designer should have a strong understanding of modern design principles, and be able to create a minimalist yet impactful logo. Skills & Experience: - Proven experience in logo design and brand identity creation. - Strong portfolio of modern, minimalist designs. - Excellent understanding of typography and symbol design. - Proficiency in using design software (e.g., Adobe Illustrator, Photoshop). - Good communication skills to understand and inter...
Tafadhali Jisajili ama Ingia ili kuona maelezo.
I'm seeking a classic and elegant logo for my high-end watch and jewellery business, "Pristine Wrists London". The design needs to be text-only, suitable for a variety of merchandise including hats. ABBREVIATE IT TO PW OR PWL SO...Key Requirements: - Creation of a timeless and sophisticated text-based logo. - Design must be versatile for merchandise. - Strong understanding of classic and elegant design principles. Has to be black and gold I don’t mind if it’s all black but would prefer if black and gold Something sleek Ideal Skills: - Graphic Design - Logo Design - Branding - Typography Please note, I am open to any font, so a strong sense of font selection and typography is essential. Your ability to create a captivating and memorable design wil...
...and need an expert slide designer to enhance 25-30 slides for me (with an initial focus on the first 16). The presentation is on 10/4, so I will need a draft by the end of the day on 10/3 and the final version by 12 PM PST on 10/4. Design Requirements: - Use a minimalist, clean design in line with our brand guidelines. To be shared with the chosen designer. - Emphasize our color scheme, typography and logo placement. Content Presentation: - The slides should be visual-focused, using images and icons, but there will be text with bullet points as well. Ideal Skills: - Proficiency in slide design, particularly for investor presentations. - Ability to work under tight deadlines. - Strong understanding of minimalist design principles. - Excellent knowledge of visual ...
I'm in need of a skilled WordPress specialist who can he...design and development, with a keen eye for detail and a deep understanding of WordPress themes. Key responsibilities include: - Modifying the layout of the homepage, blog pages, and product pages - Adjusting the color scheme to align with our brand identity - Updating font and typography for consistency and readability The ideal candidate should have: - Proven experience with WordPress theme customization - Strong knowledge of web design principles - Ability to work with our existing color scheme and typography - Excellent communication skills for discussing design ideas and updates This project is a great fit for someone who enjoys working on the front-end and has a passion for creating visually appealing, u...
I'm looking for a professional to enhance the Design/UI of my existing project. Key Focus Areas: - Typography and Fonts: You'll need to change the font style, adjust font sizes, and improve overall readability. Ideal Skills: - Strong UI/UX design experience. - Proficiency in typography and font selection. - Ability to create visually appealing and user-friendly designs.
...skilled WordPress developer and designer to assist with a significant project involving the rebranding of my website and merging two existing sites. Key Requirements: - The primary focus of this rebranding is to change the brand messaging. - All design elements will need to be updated, including the color schemes, typography and fonts, layout structure, and the logo. - Specific components that require updating for the rebranding include the logo, color schemes, and typography and fonts. - The project will also entail adding a portfolio section and a clients and partners section to the webpage. Ideal Skills: - Extensive experience with WordPress development and design. - Proven track record of successful website rebranding projects. - Strong understanding of design eleme...
I'm looking for a talented web designer who can create a full e-commerce site for my beauty/hair care company with a modern and minimalist aesthetic. Brand Identity Design: - You will be responsible for designing our logo, color scheme, and typography - all of which should align with our modern and minimalist theme. - You will also help to define and design our brand persona. E-commerce Web Design: - The web design tasks will include creating a home page, product pages, and a checkout page. - Each page should follow the modern and minimalist aesthetic, ensuring a clean and user-friendly experience. Ideal Skills and Experience: - A strong portfolio in web design, particularly e-commerce sites. - Proven experience in brand identity and design. - Skills in creating modern, mi...
I'm in need of a professional label for my coffee brand. This label should encapsulate a modern, premium, and approachable identity. It needs to be clean, memorable, and adaptable for various uses - primarily...adaptable for various uses - primarily packaging, but also potentially for signage and digital platforms. Key Requirements: - Reflects a sense of 'Freshness and Vitality' - Modern and premium design - Clean and memorable aesthetics - Versatile for different uses Ideal Skills: - Graphic Design - Brand Identity Development - Packaging Design - Typography - Color Theory Please note, the design elements such as minimalist graphics, elegant typography, and a bold color scheme can be explored and suggested by the designer as per their expertise, since I...
I'm looking for a rugged and authentic branding for a southwestern cowboy themed gala. The vibe is all about the Arizona cowboy - think boots, spurs, cacti, etc., but without any skulls or guns. Key Requirements: - Design of a color pallet, typography and brand elements, with a strong emphasis on illustrations and icons - A clever and stylish integration of the rugged theme into the branding - Use of specific southwestern elements, primarily cactus and desert plants, along with cowboy boots and spurs -Attached is brand colors we started to play around with but needs refinement and some aesthetic inspo for theme The final deliverables need to include: - Vector files for all brand elements - Color codes in both CMYK and HEX Ideal candidates for this project would be experien...
My Wix site has several design and layout issues that need to be fixed. The site is intended for showcasing my portfolio and services, so a professional and polished look is crucial. h...quite align with my brand and needs a cohesive, appealing color scheme and font selection. - Image and Content Alignment: A number of images and pieces of content are misaligned, affecting the overall visual appeal. Ideal Skills and Experience: - Proven experience with Wix website design - Strong understanding of UI/UX principles - Excellent design skills, particularly with color schemes and typography - Attention to detail for content and image alignment Your task will be to fix these issues and improve the overall design of the site, enhancing its ability to showcase my portfolio and services ef...
...is DÉFI NATURE. It is a Trail running series based in Quebec, Canada. It will feature 3 races were we will crown champions of the north. Key Aspects: - Typography to make it bold and impactful. - Coherence between the typo and the icons - Simple and minimalistic - Ensure the logo style matches the chosen sans-serif fonts - Retain the existing color scheme that you will find in the presentation page attached - Create new Icons that matches the NORTH (mountains, black spruce, viewpoints, arrows, trees, caribou etc.) You can also found attched ideas of designs. Ideal skills for this project would include a strong background in typography, logo design, and a keen understanding of conveying messages through visual design. It would be beneficial if you could demonstr...
I'm looking for a modern, groovy logo for my bakery. The logo should primarily focus on typography. Key Requirements: - Design a playful, modern bakery logo - Primary focus on typography Experience with logo design and typography is essential. Please provide examples of previous logo designs in your bid.
I'm seeking a comprehensive brand identity for my Roll Grapple jiu-jitsu gym. The core message I want to convey is 'Skill and Technique'. Therefore, every aspect of the brand identity should reflect this. Key Elements of the Brand Identity Package: - A modern and sleek logo - A fitting color scheme - Typography that resonates with the 'skill and technique' theme - Imagery and style that encapsulates the essence of jiu-jitsu - A design suited for social media platforms The ideal candidate for this project should have a strong background in brand identity design, with a portfolio showcasing modern and sleek designs. Experience in designing for the sports industry, particularly martial arts, would be an advantage. I'm looking for a designer who can make...
I'm seeking a modern, blue-themed wordmark logo for my trading company, SMART CLEAN. Ideal Skills and Experience: - Proven experience in modern logo design - Strong understanding of typography - Proficiency in creating clean, minimalist designs
...Testimonials Page: A page for user-generated reviews and success stories related to healing methods. Contact Page: A form for user inquiries and space for social media links and other contact info. 2. Branding: Logo Design: A custom logo that reflects the holistic, natural, and global nature of alternate healing. Logo variations for website, social media, and print use (light/dark backgrounds). Typography: Selection of font families for headers, body text, and special elements that reflect a calming and natural aesthetic. Recommendations for web-safe fonts to ensure consistency across devices. Color Palette: A calming, wellness-centered color scheme, using natural tones (e.g., greens, blues, earth tones). Primary, secondary, and accent color breakdowns, including hexadecima...
...Testimonials Page: A page for user-generated reviews and success stories related to healing methods. Contact Page: A form for user inquiries and space for social media links and other contact info. 2. Branding: Logo Design: A custom logo that reflects the holistic, natural, and global nature of alternate healing. Logo variations for website, social media, and print use (light/dark backgrounds). Typography: Selection of font families for headers, body text, and special elements that reflect a calming and natural aesthetic. Recommendations for web-safe fonts to ensure consistency across devices. Color Palette: A calming, wellness-centered color scheme, using natural tones (e.g., greens, blues, earth tones). Primary, secondary, and accent color breakdowns, including hexadecima...
I'm seeking a T-shirt designer with a strong background in typography-based designs, who can seamlessly incorporate illustrations or graphics into the design. Key Requirements: - Proficient in typography-based design - Able to integrate illustrations or graphics - Familiar with various design software - Excellent communication skills to understand and implement specific font requirements Please note, I have specific fonts in mind for the design. A deep understanding of these fonts and how they can be used in conjunction with visuals will be key.
...business. The logo will be primarily used on business cards, so it needs to be visually appealing and professional in order to make a good impression. Key Requirements: - You will need to incorporate both the company name and tagline into the design of the logo - The design should be illustrative in style, so experience with creating unique, detailed graphics is a plus. - A strong understanding of typography is also important, as the logo will need to include text in a way that is both readable and visually pleasing. - An ability to design with print in mind, specifically for business cards, is highly desirable. Ideal skills for the job include graphic design, particularly logo design, and experience with business card design. The successful freelancer will be able to showcase...
I'm looking for a creative designer to develop an abstract, organic shape-based logo for my company. This logo will also include our company name, so strong typography skills and experience with integrating text into visual design are essential. Key requirements: - Proficiency in creating abstract designs - Strong understanding of organic shapes - Excellent typography skills - Experience with minimalist design - Ability to incorporate text elements into a logo The company name is Imperial Marketing. I want to make the logo in red and black
I'm in search of a talented graphic designer to create custom vintage and retro-style T-shirt designs for me. The designs will be based on text that I will provide. Key Requirements: - Strong portfolio showcasing previous apparel or T-shirt designs. - Exceptional attention to detail and typography skills. - Passion for fashion and understanding of current apparel trends. - Ability to create bold and colorful designs using bright and vibrant color schemes. If you have a love for vintage style and can translate that into eye-catching T-shirt designs, I would love to hear from you. Please apply with your portfolio and any relevant experience you have in apparel design.
I'm seeking a creative t-shirt designer with a strong typography-based design style. The purpose of this project is to create appealing designs for merchandise sales. The text on the shirts should convey a casual tone. Ideal Skills: - Expertise in typography-based design - Experience in merchandise t-shirt design - Exceptional understanding of casual tone conveyance through design Please provide a portfolio of your previous work, particularly any typography-focused t-shirt designs.
I need a designer to add the company name "Urgent Cashflow Finance Pty Ltd" to a profile picture for my business page. The image is already available, and I would like the text to be integrated professionally. The text should match the theme and colors of the picture for a seamless, professional look. Key Requirements: - The text should be designed in a bold and eye-catching style - The c...match the theme and colors of the picture for a seamless, professional look. Key Requirements: - The text should be designed in a bold and eye-catching style - The color of the text should contrast with the background of the image - Suggestions for the font are needed as I do not have a specific one in mind Ideal Skills: - Graphic Design - Branding - Strong understanding of color contrast a...
I'm seeking an expert to develop a set of comprehensive brand guidelines for my business. The guidelines should cover: Current Branding Assets: Logo: Already have a set of logos we are happy with Fonts: We already have our typography sorted Scope of Work: We need to build out the following brand assets: Colour Palette: Develop a secondary colour palette that complements the logo and conveys the brand’s values and personality. Design Elements: Create icons, patterns, textures, or graphical elements that can be used consistently across marketing materials. Develop any necessary supporting visual elements to enhance the brand’s recognition and consistency. Imagery Style Guidelines: Define a style for photography or illustrations that aligns with t...
I'm seeking a UI designer with experience in modern and minimalist design to improve the visual design of my bubble app. The areas that need enhancement include typography, icons and graphics, and the overall UI user flow. Key Requirements: - Expertise in modern and minimalist design - Strong skills in typography and graphic design - Experience with UI/UX user flow optimization - Proficient in creating and implementing design for bubble apps Your task will be to create a more visually appealing and user-friendly interface that aligns with the specified design style. Please provide examples of similar projects you've completed in your bid.
I'm in need of a logo for my company that is both classic in style, and modern in execution. Key Features: - A classic aesthetic with a modern twist - Typography-based design - Use of bold and vibrant colors Ideal Skills and Experience: - Strong background in typography and classic design - Proven track record of creating bold, vibrant logos - Ability to merge classic and modern design elements seamlessly
I'm looking for a comprehensive list of 120 high-quality, aesthetically pleasing fonts for print design. The fonts should span a variety of genres including Serif, Sans-serif, Display, Modern, classic, cursive, bold, italic, script, and more. They should be suitable for my desig...fonts should span a variety of genres including Serif, Sans-serif, Display, Modern, classic, cursive, bold, italic, script, and more. They should be suitable for my design tool and cater to all styles from modern to classic and script. PLEASE AVOID any cheesy or corny options. Ideal Skills: - Extensive knowledge of typography and font styles - Experience in print design - Proficiency in using design tools If you have a keen eye for design and a strong understanding of typography, I look forw...
I am in need of a skilled graphic editor to remove backgrounds from typography and imagery for t-shirt designs made on Canva. The final deliverables should be transparent PNGs. Key Requirements: - Remove backgrounds from 11-50 images - High precision detailing necessary - Attention to detail Please provide examples of similar work you have done in the past. Experience with typography and imagery is a plus.
I'm seeking a modern, easy-to-read logo for my alternative rock band. The logo should incorporate our band name and a unique symbol or icon that captures our sound and identity. A dark and muted color scheme is preferred, aligning with our band's image and aesthetic. Ideal Skills and Experience: - Graphic Design - Logo Design - Brand Identity - Typography - Adobe Creative Suite - Understanding of music industry trends
...Navigation/Menu: The current layout is cumbersome and can be streamlined for better user flow. - Color Scheme: A complete overhaul of the color palette is necessary to reflect a more corporate and professional tone. - Typography: The existing font choices are not resonating with the intended audience and need to be replaced with more suitable options. Ideal Candidate: - Proven experience in UI design, particularly for mobile and desktop apps. - Strong understanding of corporate design aesthetics. - Proficiency in working with navigation/menu structures, color schemes and typography. - Ability to create a clean, uncluttered, and easy to navigate interface. I am looking for a designer who can not only meet these requirements, but also bring creativity and innovation to the...
...example. - A **Truffaux hat** (as per the attached image) - **Long colourful Feathers** some flowers. The logo should be: - **Line art / Outline style** - **Minimalistic** long colourful feathers and some flowers **Design Elements:** 2. **Hat / long colourful Feathers some flowers** Capture the unique shape of the Truffaux hat and emphasize the feathers as a symbol of creativity. 3. **Typography:** Include “Charm Floré Hat Co.” in a chic, readable font that complements the design. Ideal skills and experience for the job: - Proficiency in graphic design software (Adobe Illustrator, etc.) - Strong portfolio of minimalistic and line art logos - Excellent understanding of line art design - Ability to translate concepts into visual designs I look forward t...
...primary goal of this landing page is to establish and enhance our brand presence in the tech industry. Design Elements: I envision a simple design that utilises modern typography to convey a high-tech feel. While I don't want to go overboard, I believe a touch of a high-tech color scheme could work well, alongside some carefully chosen futuristic imagery. Visitor Actions: I want the landing page to encourage visitors to request a demo of our product or to get in touch with us. Ideal Skills: - Strong web design and development skills - SEO expertise - Experience with creating tech-themed websites - Knowledge of modern typography and design principles - Ability to create fast-loading and user-friendly web pages Please include examples of previous landing pages you&...
I'm looking for a freelancer who can help me edit a promotional video and design a logo with specific elements. Video Editing - The video is intended for promotional purposes. It will be used to promote our brand, so it needs to be engaging and high-quality. Logo Design - The style of the logo should be illustrative, not minimalist or typography-based. - The logo needs to incorporate nature elements. This could be trees, mountains, rivers, animals, etc. The aim is to create a logo that reflects our connection to nature. Ideal skills for this job include video editing, graphic design, and specifically experience with creating illustrative logos. A strong understanding and appreciation for nature will be a plus.
I am in need of an abstract, bold and vibrant logo for my web design company, 'Bush Drum Medi...need of an abstract, bold and vibrant logo for my web design company, 'Bush Drum Media'. The logo should incorporate a very clean and modern font which connects to a symbol of a bush drum. The primary focus of the logo should either be a bush drum or an indigenous drummer behind it. Ideal Skills and Experience: - Proficient in logo design with a strong portfolio of abstract designs - Excellent typography skills - Experience with creating bold and vibrant color schemes - Understanding of minimalism and ability to apply it in an abstract context - Previous work showcasing design elements inspired by indigenous culture - Capacity for conceptualizing and creating visually app...
...business card mock-up, aligning it with my brand's vibrant essence. The card should reflect a sense of creativity while maintaining a professional look. I have come up with a rough design. It has all the info that is needed. I am looking for: - better color scheme use from my website: (maybe using the blue gradient/orange) - Incorporation of my logo - Good use of font/typography - Infusion of design flare/clean/professional design to enhance the look Your work should ultimately convey a sense of creativity, without compromising on professionalism and trustworthiness. Please be prepared to access my website for reference, where you can see the full spectrum of my brand's design. Ideally, you should have experience in graphic design, brand alignment, and business car...
Tafadhali Jisajili ama Ingia ili kuona maelezo.
I need a classic-style logo for my events company. The logo should be text-only and embody a classy and elegant aesthetic. Ideal skills for this job: - Proficient in graphic design and logo creation - Strong understanding of classic design principles - Excellent typography skills - Ability to create a sophisticated and elegant text-only logo.
I'm in need of a developer who can solve two issues on my website. The WPML Language Switcher is appearing on the site, but the content is not switching languages. This is a custom category with child pages. Additionally, there's a problem with the font displaying incorrectly on the site on some elements. A freelancer with experience in WPML and web typography would be ideal for this job. Please only apply if you can start immediately and provide a quick turnaround. Thank you
...responsive HTML site for Zing Digital. The site is primarily informational, with a need for optimization across mobile, tablet, and desktop devices. Key Responsibilities: - Convert Figma designs to HTML - Ensure responsiveness across all specified devices - Pay special attention to specific design elements in Figma, including: - Images: Accurate representation of all visual elements - Typography: Consistent font styles, sizes and spacing - Animations: Smooth and precise implementation of all designed interactions Ideal skills and experience: - Proficient in HTML, CSS, JavaScript - Figma to HTML experience - Responsive design expertise - Attention to detail in design replication - Animation implementation skills
...Collected: Stock Search bar: Users search for a specific stock by name or ticker symbol. Information Displayed: Candlestick chart for the selected stock, showing historical price data. Basic technical indicators (e.g., moving averages, volume). Color Palette & Typography: Create a color scheme that reflects a modern, trustworthy financial brand. This should include: Primary and secondary colors. Accent colors for interactive elements (e.g., buttons, highlights). Clean, readable fonts. Provide a style guide with the chosen colors and typography. Static High-Fidelity Mockups: Design pixel-perfect high-fidelity mockups for the same key pages: Landing Page Portfolio/News Dashboard Portfolio Creation and Editing Page User Profile (View/Edit) Page Candlestick Chart Page Mo...
I'm in need of a modern-style logo that emphasizes innovative typography. The primary focus of this logo is to bolster brand recognition. Ideal Skills: - Graphic Design - Logo Design - Typography - Adobe Illustrator - Brand Development Our new company provide the massage to relax and clear the meridians. It helps people to be more healthy. Our name is "Chanh" - it means Lemon in English and in oriental medicine, it considers as medicinal herb. Please post your design. Thanks,
I'm looking for a modern-styled logo. I have an existing idea that I would like to work on. The current logo I have is default text "Wyd-N_w" with an animated radar svg as the "o". Name of the website is "What're You Doing Now?". I'd like to bounce ideas off of you and utilize the animated radar somew...have is default text "Wyd-N_w" with an animated radar svg as the "o". Name of the website is "What're You Doing Now?". I'd like to bounce ideas off of you and utilize the animated radar somewhere, with a font and theme that's great for website. Colors on the app are: #388E3C #8692f7 Ideal Skills: - Graphic Design - Branding - Typography Experience: - Proven track record in modern logo design -...
Your logo is often the first impression you make with new customers and is the face of your brand. We break down the types of logos into six types.
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