Brand expansion for existing website & social platforms
- Hali: Closed
- Zawadi: $120
- Wasilisho Zilizopokelewa: 3
Maelezo ya Shindano
Hi
What we want: A strong brand expansion that can be used to extend for online marketing campaign concept.
Who are we: We are an online fantasy golf
The goal: To create a brand extension that promotes us as a unique brand and make us notable, memorable and cool to our users.
Target audience: Golf lovers, who love online fantasy sports
Website: www.golfchamps.net - You will see the existing brand logo & current look & feel.
Instagram: https://www.instagram.com/golf_champs/
Twitter: https://twitter.com/Golfchamps_
Facebook: www.facebook.com/golfchamps/
What it should do:
The brand extension should engaging, enticing & memorable. It should utilise the latest trends to catch a users attention and make it recognizable to Golf champs.
The brand extension should be adaptable for various social and online use. E.g. Facebook, Instagram, Twitter, Website etc.
The concept should have a plan for various options:
1. To have a place for a design only post,
2. post with an image,
3. post with text holder and
4. With/ or without or logo
We currently don't have this type of brand structure. For instance, the Premier League have their own style that users will get accustomed to and can be adapted. I think Golf champs can have the same and bring some patterns and color into the existing logo. Also, the PGA Tour provide a good example of this.
References:
https://twitter.com/premierleague/status/1276265932172808198
https://twitter.com/premierleague
https://twitter.com/PGATOUR/status/1279895669566775298
https://www.pgatour.com/
https://www.premierleague.com/
We are open to various colour, designs and other suggestions that work with our existing logo.
An idea we have is to incorpate red with our exisitng grey / black logo.
Please do not copy any of the above concepts. It needs to be unique and NOT cheesy for golf.
If you have any other questions, please do let us know.
Regards,
Golf Champs
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